For several years, advertising awards shows have been starting to sign sponsors to underwrite the general bestowing of honors or, in several instances, present specific awards that are created on behalf of the sponsors. That is also the case for a newcomer in the kudos field, the Shorty Awards, which honor communication on Facebook, Twitter and in other social media.
There will be five sponsors for the third annual Shorty Awards, to be presented on March 28 in New York. They are the Knight Foundation; the Macallan line of Scotch whiskey, sold by the Edrington
Group; Nokia; PepsiCo; and the Showtime unit of the CBS Corporation.
To promote the coming third season of a Showtime series, “Nurse Jackie,” the Shorty Awards will include a new category, called #Nurse of the Year, to honor actual nurses who produce content in social media. Nominations can be made through a section of the Shorty Web site or by posting comments on Twitter using the hashtag #nurse.
More information can be found in a post on the Shorty Awards blog.
The Knight Foundation, which traces its roots to the family behind what was the Knight newspaper chain, is sponsoring the #Journalist Shorty Award. Macallan is sponsoring an award for real-time photograph of the year, which is tied to a brand campaign centered on photographers.
Nokia is sponsoring the Connecting People Shorty Award. And PepsiCo is sponsoring two honors, the #Green award and the #Innovation award.
There will be five sponsors for the third annual Shorty Awards, to be presented on March 28 in New York. They are the Knight Foundation; the Macallan line of Scotch whiskey, sold by the Edrington
Group; Nokia; PepsiCo; and the Showtime unit of the CBS Corporation.
To promote the coming third season of a Showtime series, “Nurse Jackie,” the Shorty Awards will include a new category, called #Nurse of the Year, to honor actual nurses who produce content in social media. Nominations can be made through a section of the Shorty Web site or by posting comments on Twitter using the hashtag #nurse.
More information can be found in a post on the Shorty Awards blog.
The Knight Foundation, which traces its roots to the family behind what was the Knight newspaper chain, is sponsoring the #Journalist Shorty Award. Macallan is sponsoring an award for real-time photograph of the year, which is tied to a brand campaign centered on photographers.
Nokia is sponsoring the Connecting People Shorty Award. And PepsiCo is sponsoring two honors, the #Green award and the #Innovation award.
0 comentarii:
Trimiteți un comentariu